According to the traditional deskilling model, thinkers should be sent upstairs and the doers should remain on the factory floor. But in the creative industries the thinkers are the doers. This is the paradox of managing creativity, the very nub of the peculiar conflict between managing for efficiency and managing for ideas. Gordon Torr
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- When the work – or the conversation or any other human activity – is going well, then you forget what time it is and whatever else you should be doing. There is some quality in artifacts that is like this process. It’s not that the thing is transparent. On the contrary, it presents itself to you in a very immediate and unavoidable way. It seems inevitable. It isn’t expressive except of its own content. Robin Kinross
